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The #1 Marketing Partner for Global Home Healthcare & Behavioral Health Brands

SEO Services for Assisted Living Facilities – Increase Your Online Visibility

Families searching for assisted living rely on Google to find trusted care options. At CareGenius, we tailor SEO strategies to improve your facility’s visibility in local searches, making it easier for families to discover and choose your services.

Get a free consultation and start attracting more inquiries today.

Why SEO Matters for Assisted Living Facilities

Families don’t use phone books—they search online. If your facility isn’t ranking well on Google, potential residents may never find you, even if you provide excellent care.

Local SEO is especially important, as most families look for senior care nearby. With the growing demand for assisted living, competition is fierce. CareGenius ensures your facility appears prominently in search results and Google Maps, helping you attract the right audience.

Our Solutions

1. Keyword Research & Strategy

We identify the exact terms families use when searching for assisted living, focusing on both high-traffic and long-tail keywords to attract the most relevant inquiries.

2. On-Page SEO Optimization

We optimize your website’s content, meta descriptions, images, and tags to align with search intent. Fast-loading, mobile-friendly pages ensure a seamless user experience.

3. Local SEO & Google My Business Optimization

We enhance your Google My Business profile, manage local listings, and ensure your facility’s name, address, and phone number (NAP) are accurate everywhere. Our team also monitors and responds to reviews, strengthening trust and credibility.

4. Content Marketing & Blogging

Informative, engaging content helps families make confident decisions. We create blogs that address common concerns, provide guidance on senior care, and build trust with potential residents.

5. Link Building & Authority Development

We secure high-quality backlinks from reputable senior care directories and healthcare partners, boosting your website’s authority and improving search rankings.

6. Technical SEO & Site Performance

A well-optimized website loads quickly, works on all devices, and is free of technical errors. We implement structured data (schema markup) to improve search visibility and ensure your site runs smoothly.

7. Conversion Rate Optimization (CRO)

SEO brings visitors—CRO turns them into inquiries. We design clear, compelling landing pages and calls to action that encourage families to reach out.

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What Our Clients Say

"Look, we thought we knew what we were doing with our Facebook ads, but nothing was clicking. When CareGenius stepped in, they completely transformed how we speak to parents looking for ABA therapy. The results were incredible - 27 new family consultations in our first month! But what really matters is that these were families who truly needed our help and were a perfect fit for our center. Our enrollment numbers have never been better."

- David

Co-Founder of Bright Start ABA Therapy

"Finding clients through Facebook was a constant struggle for us. We were spending money but barely getting any leads. CareGenius changed everything. In just two months, families started reaching out consistently - three times more consultations than before, and we're spending way less per lead. It's such a relief to have a steady flow of new clients coming in every week now. We're glad to finally be growing month by month."

- Sarah

Director of Care Services at ComfortCare Home Services

"The way CareGenius captured real stories from our clients in our ads... it just connected with people in a way we never managed before. These weren't just ads - they resonated with families looking for care. Now we're getting messages daily from people who saw these stories and felt like 'Yes, this is exactly what we're looking for.' Our growth this quarter has been incredible - 35% up - and we're reaching the families who really need our help."

- Lisa

CEO of Serenity Home Care Solutions

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Why Choose CareGenius?

CareGenius specializes in SEO for senior care providers. Our data-driven approach delivers measurable results, from increased web traffic to higher occupancy rates. With a dedicated account manager, you get personalized strategies and ongoing support tailored to your facility’s goals.

"My clientele has increased by 30-40%!"

Shining Stars ABA Learning Centre

Rania

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"We're constantly hiring to keep up with the demand for our services."

HomeWell Care Services

Fred

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CareGenius Partner Application

Please fill out this application to get more information about our services.

Qualifying applicants will be invited for a Strategy Call to see if we're a fit.

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Consider the amount needed to have an internal marketing team (Average: $15,000 USD monthly). We act as an internal marketing team at a fraction of the cost.

Get Started with CareGenius

Ready to grow your online presence? Contact CareGenius today for a personalized consultation. Fill out our inquiry form or call us directly—we’re here to help you connect with more families and strengthen your assisted living community.

Lets Talk Strategy

FAQs

How long does SEO take to work?

Most facilities see improvements within three to six months, depending on competition and current rankings.Most agencies see results in 3 to 6 months.

Can SEO help increase occupancy rates?

Yes. Higher search visibility leads to more inquiries, tours, and resident placements.

How is assisted living SEO different from general SEO?

It targets families seeking senior care, prioritizes local search, and requires specialized content strategies focused on trust and reassurance.

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